Focus Areas for Successful Innovation
Explore our key innovation focus areas to discover more about the Arm and partner virtual reference platforms.
Advanced Driver-Assistance Systems (ADAS)/Autonomous Driving
Autonomous driving is advancing with each driver-assistance package. AI helps accelerates these features at pace, with Arm providing the foundational technology for the ongoing AI revolution.
In-Vehicle Infotainment (IVI)
The IVI system is the main interaction that drivers have with their car. Powered by cutting-edge technology, this digital experience is continually expanding and will become a significant source of future revenue. However, the amount of technology and device interfaces means IVIs can be vulnerable to malicious attacks. It is vital to get the right IVI computing solution to protect vehicle and driver data.
Zonal Architecture and Microcontrollers
A huge challenge is how to migrate the thousands of small but vital microcontrollers (MCUs) and electronic control units (ECUs) and their individually coded software into a manageable vehicle architecture for future delivery. Arm automotive solutions help vehicle manufacturers take control of the supply chain and benefit the wider automotive ecosystem.
Automotive Applications
Artificial intelligence in cars is growing exponentially, due to an ever-increasing number of driver assistance features being developed with advancements in ADAS. These features use computer vision and sensor fusion, as well as in-vehicle infotainment (IVI) functionalities that produce improvements in voice and speech recognition.
What's Keeping Auto Manufacturers Awake at Night?
Disruptive technology, new entrants, innovative driver experiences, regulations, and the transition to software-defined vehicles are all opportunities for global vehicle OEMs that need tackling. Our latest guidebook asks for your biggest concern, then serves up relevant solutions and best practices to help you deliver better vehicles sooner.
The Road Ahead with Mercedes-Benz
Automotive Enhanced IP
Arm's Automotive Enhanced (AE) suite of IP has been a cornerstone of automotive development for many years. The portfolio encompasses a full range of AE products covering Arm Neoverse, Arm Cortex-A, Arm Cortex-R and Arm Cortex-M, Arm Mali GPUs, and ISPs, interconnects, tools, and integration software.
These provide the full compute foundational requirements for partners and vehicle manufacturers. This includes high-performance automotive-specific processors, microcontrollers (MCUs), hybrid safety modes, and built-in cyber security.
Automotive Spotlight
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The Arm Partner Program
Discover how the Arm Partner Program is helping the industry redefine the next evolution of automotive innovation through collaboration and solutions that advance next-generation vehicles.
Arm Flexible Access for Startups
Together with our unique partner ecosystem, Arm provides startups the confidence needed to translate a transformational idea from inspiration into production. See how Arm Flexible Access for Startups provides access to a broad portfolio of extensively verified IP, tools and training, with a $0 license fee to develop your SoC.