Using the Treasure Data™ Trademark

Please use the above trademark in accordance with the Arm trademark use guidelines. In addition, please follow the Arm branding guidelines if you hold a valid trademark licence from Arm.

Symbol:

Approved nouns:

brand
CDP
customer data management
customer data platform
data management
enterprise CDP
partner
partnership
platform
trademark

Use format:

Arm® Treasure Data™ [product name] and/or [approved noun]

e.g. Arm® Treasure Data™ Customer Data Platform

You do not always have to use an approved noun after the Treasure Data trademark if it is followed by a product name.

Always use the Treasure Data trademark preceded by the Arm trademark in its first use, i.e. Arm® Treasure Data™. You do not have to use the Arm trademark in each subsequent use of the Treasure Data trademark.

Notice:

Arm and Treasure Data are registered trademarks or trademarks of Arm Limited (or its subsidiaries) in the US and/or elsewhere. 

Use examples for Treasure Data trademark

Example

Correct use

Incorrect use

#1

Arm® Treasure Data™ CDP

Arm® Treasure Data® CDP
Arm® Treasure Data CDP

#2

Arm® Treasure Data™  customer data platform

Arm® Treasure Data™ microprocessor

"microprocessor" is not an approved noun

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