Micronas Selects ARM Mali200 Graphics Processor For Next-Generation TV And STB Chipset Designs

13 February 2007

Leading silicon vendor in TV entertainment licenses Mali200 graphics processor for embedded TV and STB applications.

SANTA CLARA, CA AND CAMBRIDGE, UK – Feb. 13, 2007 – Micronas USA, Inc. and ARM [(LSE:ARM)]; (Nasdaq:ARMHY)] today announced at Embedded World, Nuremberg, that the Micronas Group has licensed the ARM® Mali200™ graphics processor for its next-generation IPTV chipset design for home entertainment and multimedia applications.  Headquartered in Zurich, Switzerland, Micronas is a leading supplier of innovative application-specific IC system solutions for consumer electronics. This latest agreement enables Micronas to introduce a range of ARM Powered® solutions into graphics-related products for the consumer electronics market, which will allow Micronas’ customers to develop leading-edge system designs and to accelerate time-to-market.

Micronas, a member of the ARM Connected Community, has established a comprehensive product portfolio for the future of home entertainment that offers video enhancing technologies and advanced codec decoding. Micronas expects their ARM Mali200 processor-based solution to be available in 2008.

“The strategic partnership with ARM enables Micronas to bring scalable solutions to market that can be customized to suit customer demands in the home entertainment industry,” said Keri Waters, director of strategic marketing, Micronas USA, Inc. “This new initiative is designed to deliver outstanding, cost-effective products that combine a complete software solution with high-end graphics technology without sacrificing low power and low memory bandwidth consumption.”

Today’s mobile and consumer devices feature complex graphical user interfaces
and many incorporated gaming capabilities. This has resulted in increased functionality and performance requirements, while still demanding low power consumption, low memory bandwidth and low cost. The Mali™ family of graphics IP processors from ARM is designed to meet the market requirements for high-performance 2D and 3D graphics in mobile, automotive and home markets for resolutions ranging from QVGA all the way up to HDTV resolutions. ARM Mali products are incorporated into end-user devices by system integrators and system–on-chip (SoC) vendors serving mobile phone and PDA manufacturers, mobile game console vendors and manufacturers of infotainment systems for the automotive industry; all areas that require sophisticated graphics capabilities.

“ARM welcomes its association with Micronas, a leading company in the streaming media landscape,” said Borgar Ljosland, graphics business development manager, ARM. “With the adoption of ARM Mali technology, Micronas strengthens our Partner ecosystem. ARM is committed to working with its SoC Partners to enable highly integrated, power-efficient OpenGL ES 2.0 solutions for multimedia rich embedded applications.”

About Micronas
Micronas (SWX Swiss Exchange: MASN), a semiconductor designer and manufacturer with worldwide operations, is a leading supplier of cutting-edge IC and sensor system solutions for consumer and automotive electronics. As a market leader in innovative global TV system solutions, Micronas leverages its expertise into new markets emerging through the digitization of audio and video content. Micronas serves all major consumer brands worldwide, many of them in continuous partnerships seeking joint success. While the holding company is headquartered in Zurich (Switzerland), operational headquarters are based in Freiburg (Germany). Currently, the Micronas Group employs about 2200 people. In 2006 it generated CHF 813/USD 648/EUR 515 million in sales. For more information on Micronas and its products, please visit www.micronasusa.com and www.micronas.com.

About ARM
ARM designs the technology that lies at the heart of advanced digital products, from mobile, home and enterprise solutions to embedded and emerging applications. ARM’s comprehensive product offering includes 16/32-bit RISC microprocessors, data engines, graphics processors, digital libraries, embedded memories, peripherals, software and development tools, as well as analog functions and high-speed connectivity products. Combined with the company’s broad Partner community, they provide a total system solution that offers a fast, reliable path to market for leading electronics companies. More information on ARM is available at http://www.arm.com.

About the ARM Connected Community
The ARM Connected Community is a global network of companies aligned to provide a complete solution, from design to manufacture and end use, for products based on the ARM architecture. ARM offers a variety of resources to Community members, including promotional programs and peer-networking opportunities that enable a variety of ARM Partners to come together to provide end-to-end customer solutions. For more information, please visit http://www.arm.com/community.


ARM and ARM Powered are registered trademarks of ARM Limited. Mali and Mali200 are trademarks of ARM Limited. All other brands or product names are the property of their respective holders. “ARM” is used to represent ARM Holdings plc; its operating company ARM Limited; and the regional subsidiaries ARM INC.; ARM KK; ARM Korea Ltd.; ARM Taiwan; ARM France SAS; ARM Consulting (Shanghai) Co. Ltd.; ARM Belgium N.V.; AXYS Design Automation Inc.; AXYS GmbH; ARM Embedded Solutions Pvt. Ltd.; and ARM Physical IP, Inc.; and ARM Norway AS.

Contact Details:

ARM PRESS OFFICE: +44 208 996 4141

Niall O’MalleyMichelle Spencer
Text 100ARM
+44 208 846 0740+44 1628 427780

Claudia NataliaMicronas
ARMSheela Toor
+1 408 548 3172+1.408.625. 1405
Claudia.natalia@arm.comMicronas USA, Inc.
 2805 Mission College Blvd.
Santa Clara, CA 95054


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