ARM To Offer Extended Range Of ESL Tools In Israel With Phoenix Technologies

19 December 2005

CAMBRIDGE, UK - Dec. 19, 2005 –ARM [(LSE: ARM); (Nasdaq: ARMHY)] today announced that it will work with Phoenix Technologies to provide the full range of the ARM® RealView® CREATE family of Electronic System Level (ESL) tools to the Israeli engineering community.  This agreement with Phoenix Technologies significantly expands access to ARM development tools in the region, providing local design engineers with a complete environment for developing and validating ARM technology-based systems design.

“Israel is an important market for ARM as there are so many hi-tech companies here, and many of our leading Partners have development centers in this region. This agreement with Phoenix expands the availability of our technology in this rapidly growing market,” said Shlomo Rosenberg, Israel country Manager, ARM. “More and more ARM Partners in the Israeli market are requiring system modeling well in advance of any hardware development so access to fast and true-to-design simulation technology such as that supplied by the RealView CREATE family of ESL tools is critical to the reduction of semiconductor time-to-market.”

Building on the success Phoenix has had in delivering customer solutions with the RealView DEVELOP family of embedded software tools in Israel, this expanded agreement enables Phoenix to offer the entire range of RealView tools solutions including:

  • RealView SoC Designer - an ideal solution for SoC architecture exploration and embedded software development, which enables the highest simulation performance with full cycle accuracy while enabling extensive debugging of systems and software.
  • RealView Model Library - delivers a range of models capable of spanning an SoC design process from architectural definition through to Register Transfer Levels (RTL) verification. By enabling the concurrent development of both hardware and software with fast models of ARM and third-party IP, SoC designs can be proven earlier in the design cycle.

“Over the past five years we have established a successful relationship with ARM by growing its RealView tools business in Israel.  This expanded agreement offers both of our organizations the opportunity to meet the growing needs of the ESL design market,” said Abraham Gelber, general manager, Phoenix Technologies.   “Because of ARM’s expertise in ESL design, coupled with Phoenix’s extensive network in Israel, technical capabilities and relevant infrastructure, design engineers throughout Israel will have access to advanced system simulation technology based on ARM technology-validated models.”
About ARM
ARM designs the technology that lies at the heart of advanced digital products, from wireless, networking and consumer entertainment solutions to imaging, automotive, security and storage devices. ARM’s comprehensive product offering includes 16/32-bit RISC microprocessors, data engines, 3D processors, digital libraries, embedded memories, peripherals, software and development tools, as well as analog functions and high-speed connectivity products. Combined with the company’s broad Partner community, they provide a total system solution that offers a fast, reliable path to market for leading electronics companies. More information on ARM is available at http://www.arm.com.


ARM and RealView are registered trademarks of ARM Limited. All other brands or product names are the property of their respective holders. “ARM” is used to represent ARM Holdings plc; its operating company ARM Limited; and the regional subsidiaries ARM INC.; ARM KK; ARM Korea Ltd.; ARM Taiwan; ARM France SAS; ARM Consulting (Shanghai) Co. Ltd.; ARM Belgium N.V.; AXYS Design Automation Inc.; AXYS GmbH; ARM Embedded Technologies Pvt. Ltd.; and ARM Physical IP, Inc.

Contact Details:

ARM PRESS OFFICE: +44 208 846 0797

Nandita Geerdink
Text 100
+1 415 593 8457
Michelle Spencer
+44 1628 427780
Sharon Gelber
Phoenix Technologies Ltd.


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